Cross-border Mall Operations Director

Job responsibilities:

1. Overall management of cross-border mall, including website development, operation, brand promotion, advertising, daily operation and other related work;

2, according to the company's strategic objectives and annual business plan, develop the brand's annual e-commerce strategy and business plan, and manage the cost budget, and regularly review the implementation;

3, complete the establishment and improvement of the operation management system, including commodity management, operation management, platform management, etc., through the construction of the standardization system, to achieve the rationalization of division of labor, efficiency and resource allocation, and ensure the realization of business indicators;

4. Responsible for the management of existing platforms, the integration of channel resources, the formulation of new channel development plans, business negotiations, etc., the guidance, review and implementation of event registration, promotion plans, content marketing and other matters;

5, responsible for the monitoring and analysis of relevant business data and competitors, according to market dynamics, data trends, platform development trends and other information, timely and effectively guide the store to keep up with the latest business rhythm of the e-commerce platform;

6. Responsible for analyzing the strategies, marketing strategies and means of industry competitors, timely formulating countermeasures, constantly adjusting, improving and optimizing the company's strategies and programs;

7. According to the company's business policy and the department's business needs, rationally set up the department structure, optimize the business process, rationally allocate personnel, and conduct training, guidance and assessment for the team members.

Qualifications:

1. Bachelor degree or above;

2, more than 10 years of cross-border e-commerce operation experience, more than 3 years of brand e-commerce director experience, industrial automation industry is preferred;

3. Familiar with the business operation of various e-commerce platforms, as well as various product promotion and marketing tools, familiar with network marketing and its communication methods;

4, good communication, negotiation, team management skills, and good team spirit;

5, with a high degree of market sensitivity, strong data analysis ability, innovation ability, market perception ability, can formulate targeted marketing plans according to market conditions.